Specialty Papers

Improve your image.

Have you ever thought why do some print projects get more attention!

It could be the paper.

Specialty papers are papers that are manufactured to a specific usage. Many are manufactured into specialty paper by coating it with a unique coating.

These papers have characteristics that make them unique in design, texture or application. This puts them into a special grade when comparing normal papers. These papers each play their own role in printing, packaging and industrial use.

Do you have a special need paper in mind? Do you need a different look? We can help find the best suitable paper.

Call Schneider Graphics today at 847-550-4310.

Fulfillment

Inventory management can be an operational problem for many companies, but it becomes an essential component of giving the best customer experience. Our fulfillment center makes inventory management much easier and allows you more time to focus on other areas of your business.

Our Fulfillment center enables our customers to outsource warehousing and shipping. This relieves you of the necessary physical space to store your products, which is beneficial for companies without the capacity to directly manage inventory.

We also produce custom kitting. We’ll print, assemble and ship materials in custom sales kits.

Schneider Graphics supports full-service fulfillment for your printing needs.

Call us if you’d like to learn more on how we might be able to help with your fulfillment challenges.

Recycled Paper

 

Have you ever considered using recycled paper?

 

Recycled paper is available in both coated and uncoated stocks. One of the most important things to remember when choosing a recycled paper is to choose a paper with Post Consumer recycled content. There are marketing schemes selling “recyclable” paper, which means nothing more than the paper can be recycled after its use. However, that’s meaningless since nearly all paper can be recycled after its use. Choosing a paper with a recycled content means the stock actually contains a specific percentage of fiber from paper previously used in the marketplace. Paper comes with a variety of recycled content from 10% to 100% and with the latest technology most recycled papers are as white and print as well as virgin papers do.

 

By choosing a paper that has been recycled for your next print project, you are showing that your company is responsible toward the environment which can help enhance your company’s image. At Schneider Graphics, we can help you choose the right recycled paper as well as the correct recycled logos to show the world how much you care about the environment. We also often add verbiage on the environmentally friendly soy inks we use when printing the recycled logos.

Calendars

With the new year approaching fast, it’s time to begin thinking about calendars.  Not only do calendars have great function and design but they are also an awesome marketing tool for any business. An attractive wall calendar can be more than something that catches your eye –   they are used for planning upcoming events, marking special or important dates and a host of other business benefits. A creative, well designed calendar with your company logo will keep your business name up front and visible for the entire year and having that unique calendar will make it more likely your recipients will like it and want to keep using it.

Calendars come in all shapes and sizes and creating your own unique design can be a fun project in itself. Whether you’re selecting images of places, scenery or simply something that represents the culture of your company, a well designed calendar will give a lasting impression to whoever receives one. Want to give creating your own calendar a try?  Give us a call, because at Schneider Graphics we’re here to help make you AND your calendar look great!

Holiday Projects

With the holidays just around the corner, have you started planning your holiday print projects?

The holidays are a great time of year to show your personal creativity. Your friends, family and associates will always appreciate your holiday wishes with a custom greeting card with your personal touch. However, there are many other items to consider as well. Calendars with unique art or photos are also popular during the holiday season. Or you can take your creativity a step further with personalized gift tags. Cut them into shapes and attach some string for a one of a kind of look. Don’t forget your party invitations, custom gift wrapping and even holiday menus… Make it fun and let Schneider Graphics help you with planning your holiday print projects.

Color Trends

Color trends

Did you know that every year Pantone releases a list of color trends?

Color trends in 2018 moved away from pastels and towards more bright and bold colors. Ultra Violet or PMS 296 was Pantone’s color of the year in 2018. It is a vivid purple according to Pantone.

But there is more to it than just a color of the year. They list several colors that are trending throughout the year.

Pantone’s fall picks are natural colors with a very earthy feel.

2019 Pantone is predicting lively hues. Bright reds and oranges along with reliable classics. Pantone hasn’t predicted a color of the year for 2019 but they are showing many colors that have a great look.

It is amazing how Pantone gets all this information from designers. From fashion to home and puts it all together.

Visit Pantone’s website frequently to get the most up to date trends in color.

We love talking paper, inks, coatings and print techniques at Schneider Graphics. So please talk to your sales rep if you’re interested in learning more.

Why are printing proofs important?

Why are printing proofs important?

Proofs are a critical part of the printing process! It may seem obvious, but an actual hard copy proof gives the print buyer a chance to see exactly how their printing project is going to look once its finished. Proofs should always be reviewed for copy (spelling, capitalization, punctuation and grammar errors), color accuracy, folding, etc. At Schneider Graphics we proof nearly all our jobs on the exact substrate that is being used for the actual print project. This gives our clients the opportunity to make sure the final piece will have the look and feel they expect or are trying to achieve.

In addition to physical hard copy proofs, which we always recommend for any new printing project. We also utilize technology with sending what’s referred to as “soft proofs”. Soft Proofs are generally PDF files sent electronically. These work great for confirming that the correct file is being used for an exact reprint or checking corrections that may have been requested after reviewing a hard copy proof. They are also an excellent way to proof a project that may have a quick turnaround where time just does not allow for a physical proof to be sent.

Reviewing proofs are important and can literally save hundreds and often times thousands of dollars! So take the time and give your proofs the attention they deserve!

Strikethrough Coating

Strikethrough Coating… What is it?

Strikethrough Coating is a coating technique that not only adds a layer of protection to your printed piece but also adds a level of creativity. It is most often used to highlight a specific graphic or image with a glossy effect that really makes the subject stand out.

We achieve this effect by using an extra plate to apply a dull coating to only the areas that are not being highlighted. Then a special gloss coating is applied over the entire sheet. As the sheet dries, a chemical reaction occurs where the dull coating rises thru the gloss leaving only the required area with a super glossy finish.

At Schneider Graphics, we utilize strike-thru coatings on a wide variety of catalogs, brochures, pocket folders or any other projects where our clients are looking to have an object stand out or jump off the page! If you are looking to add a “WOW” factor on you next print project, maybe a Strikethrough coating is what you need!

We love talking paper, inks, coatings and print techniques at Schneider Graphics. So please talk to your sales rep if your interested in learning more.

Saddle Stitching or Perfect Binding

Saddle Stitching or Perfect Binding
Which is best?

With Saddle stitching, multiple pages are bound together along the fold with 2 or more staples. Saddle stitching requires the book’s page count to be in multiples of four so each sheet folded is counted as four pages. Saddle Stitching can’t support large quantities of pages and that page count can vary depending on the weight or thickness of the paper being used.

When perfect binding, the pages and cover are glued together at the spine using a strong flexible thermal glue. Perfect bound books can support a much greater page count because the width of the spine can be adjusted based on the determined number of pages. Copy can also be added to the spine for easy identification or to standout on a bookshelf.

Each of these binding methods has its own advantages. Saddle stitching is quick, more affordable and the finished pieces are a great marketing tool to showcase your business – they are also a great option as leave behind marketing material. Perfect binding allows for much greater page quantities with a very neat square binding edge. This option is a great way to add a professional look which can really boost the presentation of your marketing materials.

Need help setting up your Booklet printing project? Call us and find out how easy it really is to create that powerful first impression. At Schneider Graphics we have you covered with our state of the art offset and digital printing capabilities.

Respect the 5 second Rule

Variable Data – what is it… in simple terms variable data is when every individual sheet on a digitally printed run is customized. Whether it be a unique picture, graphic or even personalized with names and bar codes.

Did you know that you only have 5 seconds to convince your customer to read your mail? Studies have shown that 84% of consumers say they are more likely to open direct mail pieces that have their names printed on them.

Need help setting up your next variable data printing project? Call us and find our out how easy it really is to create that powerful first impression. At Schneider Graphics we have you covered with our state of the art offset and digital printing capabilities.