Strikethrough Coating… What is it?
Strikethrough Coating is a coating technique that not only adds a layer of protection to your printed piece but also adds a level of creativity. It is most often used to highlight a specific graphic or image with a glossy effect that really makes the subject stand out.
We achieve this effect by using an extra plate to apply a dull coating to only the areas that are not being highlighted. Then a special gloss coating is applied over the entire sheet. As the sheet dries, a chemical reaction occurs where the dull coating rises thru the gloss leaving only the required area with a super glossy finish.
At Schneider Graphics, we utilize strike-thru coatings on a wide variety of catalogs, brochures, pocket folders or any other projects where our clients are looking to have an object stand out or jump off the page! If you are looking to add a “WOW” factor on you next print project, maybe a Strikethrough coating is what you need!
We love talking paper, inks, coatings and print techniques at Schneider Graphics. So please talk to your sales rep if your interested in learning more.